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A low-carbon, sustainable website needs a host of smart fixes. We start with the design and architecture - minimising image size and data-heavy graphics without ever compromising on style. A deliberately straightforward layout reduces aimless browsing, and we use caching at all levels to eliminate unnecessary computation. Finally, the amazing CloudFlare ensures the performance of all our UK-hosted sites is the same wherever the user is in the world.
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Next, bespoke website development is key. We use a minimal WordPress CMS to run the back end, whilst the visible pages use modern, efficient protocols, only loading data when needed - happily resulting in a speedy and efficient browsing experience. This slimmed-down build also makes your site agile - both in its ability to display on a number of devices but also pull data from a virtually limitless range of sources.
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Finally, our sites are hosted with Krystal, the UK’s greenest hosting provider, powered by 100% renewable energy. It’s even a non-profit organisation, meaning any surplus is reinvested into protecting the planet. Just like us, they’re committed tech-savvy environmentalists who are focused on producing the best product whilst supporting the environment. We think they’re fab - and we know you will too.
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