Following the success of our last seminar back in February, I’m pleased to say that I’ll be holding another with our Digital Marketing partners at The Click Hub. Once again we’ll be rolling out our talks ‘Visual Impact in Web Design’ and ‘Breaking Down SEO’.
This seminar doesn’t cost a penny, and there’s free coffee and pastries to dig into as well. There are limited spaces, so Register Now!
Time: Thursday 30th November at 09.30am
Place: Exeter Phoenix on Gandy Street, EX4 3LS
With: Amy, Creative Director at Studio Illicit and Luka, Accounts Manager at The Click Hub
Visual Impact in Web Design
I will discuss some of the key elements of effective web styling and layout. These factors are vital tools for keeping visitors on-site, creating visual appeal, and ultimately converting views into enquiries and sales for your business.
I will cover:
Branding on your website
The ‘Hero’ image
Your ‘Call to Action’
Layout – less is more
Responsive design and mobile browsing
The power of typography
Breaking Down SEO
Luka’s session on breaking down SEO does what it says on the tin. Everyone knows that their business can benefit from appearing at the top of Google’s results for relevant search terms. However, carrying out search engine optimisation can seem like a daunting task. In this session Luka will provide an easy to follow, step-by-step guide to the basics of SEO, specifically certain things that you can do to your website which will improve its search visibility.
Luka will cover:
How to identify the right search terms to optimise for
The tools to use in your keyword research
A step-by-step guide to optimise your website
Google’s best practice for SEO