The Details:
Time: Thursday 23rd February at 09.30am
Place: Exeter Phoenix on Gandy Street, EX4 3LS
With: Amy, Creative Director of Illicit
I’m very excited to announce that I’ll be holding a web design and SEO seminar with our partners at The Click Hub on the topics ‘Visual Impact in Web Design’ and ‘Breaking Down SEO’.
This event is totally FREE! As well as two insightful talks with Q&A, we give everyone the opportunity to mingle over a spot of free breakfast. There are just 30 spaces available, so Register Now!
The Talks:
Visual Impact in Web Design
I will discuss some of the key elements of effective web styling and layout. These factors are vital tools for keeping visitors on-site, creating visual appeal, and ultimately converting views into enquiries and sales for your business.
I will cover:
- Branding on your website
- The purpose of the ‘Hero’ image
- Your ‘Call to Action’
- Layout – less is more
- Responsive design and mobile browsing
- The power of typography
- Using colour
Breaking Down SEO
Luka’s session on breaking down SEO does what it says on the tin. Everyone knows that their business can benefit from appearing at the top of Google’s results for relevant search terms. However, carrying out search engine optimisation can seem like a daunting task. In this session Luka will provide an easy to follow, step-by-step guide to the basics of SEO, specifically certain things that you can do to your website which will improve its search visibility.
It will cover:
- How to identify the right search terms to optimise for
- The tools to use in your keyword research
- A step-by-step guide to optimise your website
- Google’s best practice for SEO
