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Portal Pizza

Firing up Exeter’s pizza scene

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Who

Portal Pizza has fast become Exeter’s go to pizza spot. With a New York-inspired style and a love for local produce, they’ve built a cult following around bold flavour combos & killer merch.

What

Portal Pizza needed a digital home that matched their energy - showcasing menus, growing their merch sales, and making it easy for fans to connect both online and in person.

How

We built a playful, grid-based site that puts pizza and people front and centre. Mixing strong visuals with a slick e-commerce setup, the site was optimised for SEO to capture local searches like “pizza Exeter” and drive traffic to both the restaurant and the shop.

Impact

Since launch, Portal Pizza’s online traffic has jumped 185%, with 10.3k clicks and 75k impressions in the past year alone. Local searches now deliver more than double the traffic year on year, while merch sales have surged 145% in six months.

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